Post #7 Lacoste Trunk Show Fall/ Winter 2014-2015

Although a trunk show is an opportunity for clients to pre-order ready-to-wear pieces before the collection arrives in store, it’s also an opportunity for a designer to connect with their clientele. Making that connection with clientele builds relationships that encourage later sales. In the article, “Why Altuzarra remains committed to trunk shows” Joseph Altuzarra states “After working on the collection and drawing and fittings, it’s probably the biggest thing that I do,” he said. It allows him to deepen his relationship with important retailers and gives him direct access to clients in all primary and many secondary markets in the U.S., as well as abroad.” (Fashionista.com)

The reason I think that this Lacoste trunk show is special and important is that it looked more like a party then a show. There were people talking, interacting, and looked like they were having a good time. Relationships were being cultivated during this show and it didn’t come off as pretentious. I believe that Altuzarra has the right idea about deepening relationships. It seemed as though this trunk show was a good example of that.

Blog post #6 An Important fashion show video

This past fashion week Zac Posen had a fashion show with models who are often over looked.

In an effort to bring light to the fact that the runways lacks diversity, Posen presented  a show that featured predominately minority models. He took notes from a young model who has struggled in the business. She even made note, In this article, that certain designers specify that they don't want black models.



Zac Posen made a big attempt to bring awareness to the lack of diversity on the runway. As a women of color, I find it very important that all colors be represented as we all own our own beauty .

I applaud Zac Posen for taking a stand, and making a step toward a more diverse runaway .

Blog #6 Color Story

 My first thought was to go to Soho or 5th Ave for this blog post. However I knew that I would find bold color stories and exciting new ideas. Instead I wanted to go off the beaten path to see how window look outside of the city. Si I ventured out to the Brooklyn heights part of Brooklyn and visited the loft on Montague street.  The windows at the Loft showcased their Lou and Grey collection. So one set of their windows were fairly neutral with a hint of color.

While the other window, not dedicated to the Lou and Grey collection, featured more colors though still staying fairly neutral.

Some windows weren't very visually appealing as they seemed empty and the colors were bland.

The windows in Brooklyn were not as visually appealing as they are in the city. It was a hard color story to follow as the colors were presented in a boring way. The windows didn’t make me excited about the collection. Perhaps had they paired the grey collection with one of the colors of the year or added accessories it may have been different. The stores in soho had better windows.